Cookie Policy

1About this Cookie Policy

This Cookie Policy explains how DropZone Digital Ltd uses cookies and similar technologies when you visit:

dropzone.digital

It explains:

• what cookies and similar technologies are;
• which types of technologies we use;
• why we use them;
• how long they may remain on your device;
• when we require your consent; and
• how you can manage or withdraw your choices.

This Cookie Policy should be read alongside our Privacy Policy, which explains how we collect and use personal information more generally.

2Who we are

The website is operated by:

DropZone Digital Ltd
Company number: 17335360
Registered office: 100 North Parade, Grantham, NG31 8AU
Email: hello@dropzone.digital

In this Cookie Policy, references to “DropZone Digital”, “we”, “us” and “our” mean DropZone Digital Ltd.

3What cookies are

Cookies are small text files that websites place on your computer, mobile phone, tablet or other internet-connected device.

Cookies allow a website to store or retrieve information from your device. They may be used to:

• make a website function correctly;
• maintain security;
• remember choices or preferences;
• understand how visitors use a website;
• diagnose technical problems;
• measure website performance; or
• support advertising and marketing.

Some cookies contain or generate identifiers that may be treated as personal information.

The rules governing cookies in the United Kingdom are principally contained in the Privacy and Electronic Communications Regulations 2003, commonly known as PECR. Where the use of a cookie or similar technology also involves personal information, the UK General Data Protection Regulation and Data Protection Act 2018 may also apply.

4Similar technologies

This policy also applies to technologies that perform functions similar to cookies, including:

• local storage;
• session storage;
• software development kits;
• tracking pixels;
• web beacons;
• scripts;
• tags;
• device identifiers; and
• technologies that store information on, or access information from, your device.

We refer to all of these technologies collectively as “cookies” in this policy unless the context requires otherwise.

5First-party and third-party cookies

First-party cookies

First-party cookies are placed directly by DropZone Digital through our website.

They may be used to provide website functionality, maintain security or remember your privacy preferences.

Third-party cookies

Third-party cookies are placed by an organisation other than DropZone Digital.

For example, a third-party analytics, video, mapping, security or communications service may place or access cookies when its technology is used on our website.

We are responsible for ensuring that third-party technologies used on our website are appropriately disclosed and, where required, are not activated before valid consent has been obtained.

6Session and persistent cookies

Session cookies

Session cookies normally remain on your device only while your browser is open. They are usually deleted when you close your browser.

Persistent cookies

Persistent cookies remain on your device after you close your browser. They remain until:

• their stated expiry date;
• you delete them;
• your browser removes them; or
• they are replaced or withdrawn by the relevant provider.

7Categories of cookies we use

The cookies used on our website may fall into the following categories.

7.1 Strictly necessary cookies

Strictly necessary cookies are required for the website to operate or to provide a service you have expressly requested.

They may be used to:

• deliver pages and website content;
• route network traffic;
• maintain website and infrastructure security;
• detect malicious, fraudulent or automated activity;
• prevent abuse;
• submit and process website forms;
• maintain a user session where required;
• remember your cookie choices; or
• provide functionality that cannot operate without storing or accessing information on your device.

We do not require consent to use a cookie where its use falls within an applicable PECR exemption.

However, we will still provide clear information about the cookie where appropriate.

You may be able to block strictly necessary cookies through your browser. Doing so may prevent parts of the website from working properly.

7.2 Functional cookies

Functional cookies remember choices you make and may provide enhanced website functionality.

They may be used to remember:

• display preferences;
• accessibility settings;
• language settings;
• interface choices; or
• other optional website preferences.

Where a functional cookie is not strictly necessary to provide a service you have requested, we will obtain consent before using it.

7.3 Analytics and performance cookies

Analytics and performance cookies help us understand how visitors interact with the website.

They may collect information such as:

• pages visited;
• time spent on a page;
• general navigation paths;
• referring pages or websites;
• browser and device type;
• approximate location;
• technical errors;
• page-loading performance; and
• whether website features are working as intended.

We may use this information to:

• measure website use;
• identify technical problems;
• improve website performance;
• improve navigation and accessibility; and
• understand which content is useful to visitors.

Where consent is required, analytics and performance cookies will remain disabled unless and until you choose to accept them.

Where we rely on a specific statutory exception for limited statistical measurement, we will ensure that the use meets the conditions of that exception, including any requirement to provide a simple means of objecting.

7.4 Advertising and targeting cookies

Advertising and targeting cookies may be used to:

• build a profile of a visitor’s interests;
• track visitors across different websites;
• measure advertising campaigns;
• select personalised advertising; or
• limit the number of times an advertisement is shown.

DropZone Digital does not currently use advertising or behavioural targeting cookies on this website.

We will update this policy and obtain any consent required before introducing such technologies.

8Cookies currently used

The website may use the following types of cookies or local-storage records.

The precise cookie names, providers, purposes and expiry periods may vary where our website infrastructure or service providers are updated.

Where optional cookies are enabled, the most current details should be displayed in the website’s cookie settings interface.

9Analytics

We may use privacy-conscious analytics to understand how the website performs and how visitors use it.

Where analytics require consent:

• analytics will not be activated before you consent;
• analytics controls will be disabled by default;
• rejecting analytics will not prevent you from accessing the website;
• you may withdraw consent at any time; and
• withdrawing consent will not affect the lawfulness of processing that occurred before withdrawal.

We will not describe analytics as strictly necessary merely because the information is useful to our business.

We will not rely on legitimate interests as a substitute where PECR requires consent.

10Embedded content and third-party services

Our website may contain links to or, in future, embed content from third-party services, such as:

• video platforms;
• mapping providers;
• social-media platforms;
• scheduling services;
• customer-support tools; or
• document and media-hosting providers.

An embedded service may allow the third party to store or access information on your device.

Where an embedded service uses non-essential cookies, we will normally:

• block the service until you have provided consent;
• display a placeholder explaining why consent is required; or
• provide an external link rather than automatically loading the embedded content.

Following an external link takes you to a website controlled by the relevant third party. That third party’s own cookie and privacy policies will then apply.

11Legal basis

PECR

Under PECR, we may use cookies without consent where their use falls within a relevant statutory exception, including where the technology is:

• used solely to transmit a communication over an electronic communications network; or
• strictly necessary to provide an online service expressly requested by the user.

Other exceptions may apply to limited uses that meet the relevant statutory conditions.

Where no exception applies, we will obtain consent before storing information on, or accessing information from, your device.

UK GDPR

Where information obtained through cookies constitutes personal information, we must also have a lawful basis under the UK GDPR.

For optional cookies that require consent under PECR, consent will normally also be the appropriate UK GDPR lawful basis for the associated personal-data processing.

For strictly necessary cookies, our lawful basis may include:

• our legitimate interests in operating and securing the website;
• taking steps at your request before entering into a contract;
• performing a contract; or
• complying with a legal obligation.

The appropriate basis will depend on the purpose and circumstances of the processing.

12How we obtain consent

Where consent is required, we will use a consent mechanism that allows you to make a genuine and informed choice.

Our consent mechanism should:

• explain the relevant categories and purposes;
• provide an equally accessible way to accept or reject non-essential cookies;
• avoid activating non-essential cookies before consent;
• avoid pre-selected optional cookie settings;
• allow granular choices where appropriate;
• identify relevant third parties;
• record the choice made; and
• allow you to revisit or withdraw your choice.

Continuing to browse the website, silence, inactivity or failing to change browser settings will not, by itself, be treated as valid consent to optional cookies.

13Managing your cookie preferences

Where a cookie consent tool is available, you can use the “Cookie Settings” link or control displayed on the website to:

• accept optional cookies;
• reject optional cookies;
• choose individual cookie categories;
• review your current settings; or
• withdraw a previous consent choice.

Withdrawing consent does not necessarily remove cookies already stored on your device. You may need to remove those cookies through your browser settings.

Your updated choice will apply from the point at which it is recorded.

14Browser settings

Most browsers allow you to:

• view cookies stored on your device;
• delete some or all cookies;
• block cookies from particular websites;
• block third-party cookies;
• block all cookies;
• receive a warning before a cookie is stored; or
• delete cookies automatically when the browser closes.

The method varies by browser and device. You should consult your browser’s help or privacy settings for instructions.

Blocking all cookies may affect the operation of this and other websites. In particular, features that rely on necessary security, form or preference technologies may no longer function correctly.

15Do Not Track and browser privacy signals

Some browsers and devices transmit privacy signals, including “Do Not Track” or Global Privacy Control signals.

There is not currently a single universally adopted technical standard governing how every website must respond to all such signals.

Where required by applicable law or supported by our consent technology, we will take recognised privacy signals into account. You should still use our cookie settings interface to record your preferences directly.

16International transfers

Some third-party technology providers may process information outside the United Kingdom.

Where personal information is transferred internationally, we will take steps to ensure that an appropriate transfer mechanism or safeguard is in place where required by law.

Further information about international transfers is provided in our Privacy Policy.

17Retention

We retain information generated through cookies only for as long as reasonably necessary for the relevant purpose.

Retention periods depend on:

• whether the technology is a session or persistent cookie;
• the purpose of the cookie;
• security and fraud-prevention requirements;
• the settings of the relevant provider;
• whether the information has been aggregated or anonymised; and
• applicable legal requirements.

Cookie-consent records may be retained for a reasonable period so that we can:

• remember your preferences;
• avoid repeatedly presenting the same consent request; and
• demonstrate that consent was obtained where required.

18Changes to the cookies we use

We may change the cookies and similar technologies used on the website when we:

• add or remove website functions;
• change hosting or infrastructure providers;
• introduce analytics;
• embed third-party content;
• improve security;
• update our consent-management system; or
• change our business or legal requirements.

We will update this Cookie Policy where those changes materially affect the information provided here.

Where a proposed change requires a new or renewed consent, we will request that consent before using the relevant technology.

19Changes to this Cookie Policy

We may update this Cookie Policy from time to time.

The latest version will be published on this page and will show the date it was last updated.

We encourage you to review this policy periodically.

20Contact us

For questions about this Cookie Policy or our use of cookies and similar technologies, contact:

DropZone Digital Ltd
Company number: 17335360
Registered office: 100 North Parade, Grantham, NG31 8AU
Email: hello@dropzone.digital

For further information about how we process personal information and your data-protection rights, please read our Privacy Policy.